How to make the most of your
Be up front
Don't make it hard to find your program! Let people know
they can be an affiliate. Place a link where it will be seen
easily on your front page and on as many pages as possible
thereafter. Give your customers another chance to sign up as
they are completing their purchase. If they're buying, they
must think you're selling a good product, and they may not
have noticed earlier links. Chances are they know people
with similar interests who would also want to see your site.
It's networking the new-fangled way!
Your affiliate may love your web site, but if you
don't provide catchy banners, their customers may overlook
you. If you're not seeing many hits, maybe you need to try
something new. One advantage of Interneka Affiliate real time
tracking system is the ability to see results immediately.
You can watch how many people are hitting your site in the
Administration Center! Put a banner up and see how many visitors
it brings to your site. If you don't get the traffic you
want within a few hours, try something else! Interneka makes
it easy to see what's working and what's not.
Have a goal…
And keep it in mind. If you want to sell something, make
it clear why customers should buy from you. An ad
proclaiming a free newsletter may bring traffic to your
sight, but those people may not be willing to drop any cash.
It's better to bring a few customers who are ready to buy
than lots of people looking for a freebie.
Potential affiliates must be convinced that it's worth
their while to "work" for you. If your offer isn't
attractive, they won't bother with it. Of course you want to
maximize your bottom line, but if your profit margin is
fairly large, pass that on to your affiliates. The more
loyal you can make your affiliates, the more helpful they
will be. If your profit margins are slimmer, consider
implementing a tiered compensation plan. Pay a larger
percentage on products with higher margins, and a lower
percentage on low-margin sales. You make a plan, and
Interneka Affiliate will make it happen!
quality products and personal service
Let's face it the best affiliate program in the world can't
make people buy something they don't want. And if your
customer service fails to live up to expectations, customers
won't return. It may seem like a small thing, but answer
emails promptly. Nothing is more comforting than knowing
there is a real person taking care of you. If you have a
business phone line, consider providing the number. Many
people are still more comfortable with telephones than email
and computers. This is especially true when you're getting
your affiliate program off the ground. If a potential
affiliate has questions and can't reach you, they may be
turned off immediately. No one wants to invest effort in
something they don't trust!
Sign up now
and your program can be running tomorrow!